What is Red Thread Thinking about?
"Red Thread Thinking" explores the power of making connections to generate innovative ideas and drive profitable innovation. Written by Debra Kaye with Karen Kelly, this book delves into the concept of the "red thread," a metaphor for the invisible link that connects seemingly unrelated ideas, people, and experiences. Through real-life examples and practical strategies, the authors guide readers on how to cultivate this mindset and apply it to their own creative processes, ultimately leading to breakthrough ideas and business success.