What is Irresistible about?
"Irresistible" delves into the pervasive influence of addictive technology on our lives, exploring how it captivates our attention and shapes our behaviors. Drawing on extensive research, Adam Alter exposes the strategies employed by tech companies to keep us hooked, from social media platforms to video games. With alarming insights, he reveals the psychological and societal consequences of our increasing reliance on these addictive technologies, urging us to regain control and find a healthier balance in the digital age.