What is American Icon about?
This gripping narrative chronicles Alan Mulally's transformative leadership at Ford Motor Company during its near-collapse in the late 2000s. As the automotive industry faced unprecedented challenges, Mulally implemented a bold strategy to restore profitability and innovation. The book explores the internal struggles, corporate culture, and pivotal decisions that defined this iconic turnaround, illustrating the power of vision and teamwork in revitalizing a legendary American brand.
