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Summary of Post Corona 

4.5 . 2037 reviews

Short summary

The biggest earners during the COVID-19 pandemic have mostly come from the field of technology. While this looks like tech is the biggest thing right now, many factors come into play. Most of these companies leverage their existing brand and add little or no value to their products or services. They also take advantage of the special privileges they get and the support they receive from the government. In this tidbit, the false image projected by corporate organizations is explained, the privileges they enjoy are also discussed in detail, and possible solutions are clearly written out. Scott Galloway is an American advertising theorist. He is also a marketing professor at the New York University Stern School of Business, a public speaker, author, podcast host, and entrepreneur. His experience in trade and economics makes him an excellent writer and an expert in the field. His writing skills make his books easy to read and understand at every level. “Three platforms: Amazon, Google, and Facebook. Registering, iterating, and monetizing its audience is the heart of each platform’s business. It’s what the most valuable man-made things ever created (their algorithms) are designed to do.” ~ Scott Galloway

Table of content

  • Summary of Post Corona
  • About the author
  • What is Post Corona about?
  • Who should read Post Corona
  • Topics in Post Corona
first key point

The people who earned the most during the pandemic are those who leveraged existing monopoly

Listen the first key point
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In the middle of March 2020, the whole world began to realize the true extent of a new virus that was spreading fast. While many people feared for their lives, the pandemic's real effect did not yet dawn on the people.

Many countries initiated a full lockdown to curb the spread of the virus, which meant that only health workers and essential workers could do business. Other businesses started to crumble within weeks, and people started feeling the brunt. However, as people complained, some organizations made more profits than they had ever made. Companies like Apple, Tesla, Google, etc., made huge profits and their numbers dominated the market index.

The reason for the financial dominance of big companies is not far-fetched. The United States’ system is built to support those who have enough money to buy their way out of trouble. These companies control the market because nobody is willing to stop them. They easily buy their potential competitors or run them aground with money. Customers are forced to purchase because they have no choice.

This tidbit explores the reason behind the surge in the big companies' profits and why the people must work together to overthrow the oligarchs.
The current market favors those who are currently winning, and the government's inability to disable monopoly plays a part.
second key point

Companies with huge cash find it easier to control the market than their smaller counterparts

When the WHO declared the Coronavirus a pandemic, the world stood still, and people became very confused. Governments worldwide battled to keep their people safe by declaring total lockdowns of different magnitude. Businesses crumbled, and many people's mental health took a downward spiral. However, one of the most surprising aspects of the pandemic is the capital markets' resilience. After a slight plunge when the outbreak became bigger, the major capital markets bounced back. Within a few months, they had regained most of the lost ground, even though the virus continued to spread.
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third key point

The influence and support of the government plays a major role in deciding the big companies in a market

fourth key point

The disruption in the business market has made it possible for companies to increase cost without adding value

fifth key point

Lack of adequate influence from private organizations have made it easy for schools to rip off students

sixth key point

Capitalism is the best way to combat the growing influence of monopolists

seventh key point

Conclusion

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What is Post Corona about?

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Do you find yourself staring at your computer for long minutes, unaware of time slipping by? Do you enter a room and suddenly cannot remember why you stepped in the first place? Is it a herculean task for you to sit through ten pages of a book without reaching for your phone? If yes, your focus needs some work and fast.

Actually, yours is not a unique situation. Many adults like you have issues concentrating on a given task. However, in this fast-paced world of ours, you can’t afford to be not focused at all times. Thankfully, this article comes to your rescue! With the tips and tricks from Hyperfocus by Chris Bailey, you will get in the top percent of folks who have mastered the art of concentration.