Self-growth
Business & Career
Success
Communication
Healing
Relationships
Psychology
HappinessYou’ll learn
- How to craft captivating content for your audience
- The potential of multiple social media platforms
- Why passion can become a profitable online presence
- Ways you can turn followers into loyal customers
Table of contents
first KEY POINT
Anyone can build a personal brand
In today's world, most school-age children aspire to become YouTubers or influencers. Even though personal branding is not yet an elementary school Career Day staple, kids today know that making YouTube videos, tweeting 280 characters, and posting images on Instagram is a valid career path that can lead to fame and fortune.The internet has revolutionized marketing, publishing, fashion, and entertainment, enabling individuals to build personal brands with global reach. Over the last decade, the influencer-marketing industry has grown into a multibillion-dollar sector.Young individuals spend less time on traditional media and more time on online content. As a result, brands have significantly amplified their investments in social media. For instance, while annual television viewership continues to decline, YouTube registered more than 1.25 billion hours of daily viewership in 2019. One of every five minutes spent on mobile web browsing goes to Facebook's applications, and Instagram witnesses over 66,000 new videos and photos uploaded every minute.The proliferation of social networks has turned influencer marketing into a viable monetization strategy for anyone looking to establish an online presence. Through social media, virtually anyone can build an audience and generate substantial income. In 2019, the top-earning YouTubers collectively earned $149 million.
If you are doing what you love to make a living and attain financial freedom, you’re crushing it!
Fortunately, building a personal brand is a feat anyone in any industry can achieve, provided they are willing to do the work. You don't need to remain anonymous, working behind someone else's name or logo until you accumulate enough credibility to venture out independently. You can make your brand so powerful that people will not only pay for your offerings or promotions but also pay you just for being you.Follow along to learn the essential tactics for crafting a compelling and lucrative personal brand.
second KEY POINT
Focus on what truly matters
In the world of entrepreneurship, failure stories outnumber success tales. While some influencers have been able to build lucrative personal brands, many others who have tried to follow suit have failed miserably.
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first KEY POINT
Passion and patience go hand-in-hand
second KEY POINT
Document your journey
third KEY POINT
Don’t let fear get in the way of creation
fourth KEY POINT
Use the power of Instagram direct messages
fifth KEY POINT
The versatility and relevance of Facebook's content
sixth KEY POINT
Try out Youtube
seventh KEY POINT
Conclusion
Related summaries
Frequently asked questions
What is Crushing It!: How Great Entrepreneurs Build Their Business and Influence — and How You Can, Too about?
Crushing It!, authored by Gary Vaynerchuk, explores how successful entrepreneurs leverage social media and personal branding to build impactful businesses. The book provides insights from numerous case studies that illustrate the principles of turning passion into profit.
What are the key takeaways from Crushing It!: How Great Entrepreneurs Build Their Business and Influence — and How You Can, Too?
Key takeaways from Crushing It! include the importance of authenticity, leveraging platforms like Instagram and Twitter for brand growth, and the idea that building a personal brand can lead to significant entrepreneurial success. Gary Vaynerchuk emphasizes that anyone can create value and influence, regardless of their background.
Is Crushing It!: How Great Entrepreneurs Build Their Business and Influence — and How You Can, Too worth reading?
Yes, Crushing It! is definitely worth reading if you're interested in entrepreneurship and personal branding. Gary Vaynerchuk shares actionable advice and real-life stories that motivate readers to harness their unique strengths for business success.
How many pages is Crushing It!: How Great Entrepreneurs Build Their Business and Influence — and How You Can, Too and when was it published?
Crushing It! has approximately 272 pages and was published in January 2018. This makes it a concise read, packed with practical insights into building influence and business in today's social media landscape.
Who is the author of Crushing It!: How Great Entrepreneurs Build Their Business and Influence — and How You Can, Too?
The author of Crushing It! is Gary Vaynerchuk, a successful entrepreneur and social media expert known for his innovative marketing strategies. His experience guides the book's advice on building brand identity and business success.