You’ll learn
- How successful people build their fortunes
- Pointers for an effective saving system
- Which self-imposed limits impede your wealth
- Why having a higher income isn’t a panacea
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first KEY POINT
Zoey was an associate editor of a relatively famous travel magazine. She co-rented an apartment in Brooklyn and commuted to her office in Lower Manhattan. On her way to work, she regularly visited a small coffee shop called “Helena’s.” Beautiful photo prints of assorted sizes depicting various locations covered its walls.One day, Zoey noticed one of the larger photo prints — a quaint seaside village with a fishing boat crew readying for the day’s work in the foreground. There was something magically simple about it, and it made Zoey return to it in her mind again and again. During the same commute, an advertisement also caught her eye. The picture showed a boat, like the one in the photo print, yet this one was in the desert. The message above stated if you don’t know in what direction you are going, you won’t end up where you want to.The print and the advertisement deeply affected Zoey; she felt they were targeting her specifically. Did she know where she was heading? Where would she end up?
Zoey realized she had little time to live fully; she was scraping by and working punishing hours. Having heard about Zoey’s hardship with money and finance management, her boss Barbara gave her the strangest advice — talk to Henry, the older man from the coffee shop that Zoey liked to frequent.Little did she know that this new acquaintance was about to change her way of thinking and many of her habits! Let’s dive into the story of Zoey’s encounter and how it taught her to live rich.
second KEY POINT
Prompted by her boss’s advice, Zoey went to the coffee shop 15 minutes early. Having bought her latte, she stood next to the photo that overtook all her thoughts. It was worth $1,200, a sum she could not afford. Pretty soon, an older man, Henry, approached her. He was charismatic and had good energy — an immediately likable person. Surprising Zoey with his straightforwardness, he said that if she could afford the latte, she could certainly afford the photo print.

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