What is Creativity, Inc. about?
In this insightful book, the author, a co-founder of Pixar Animation Studios, shares his experiences and strategies for fostering creativity and innovation within organizations. He explores the unseen obstacles that hinder true inspiration and offers practical advice on how to overcome them. Drawing from his own journey and the success of Pixar, Catmull provides valuable insights into building a creative culture, managing teams, and nurturing the creative process. A must-read for anyone seeking to unleash their own creative potential.